Blog
  • Online retailers opening stores


    Just over half of the online shops in Germany also have a brick and mortar retail business. That is one conclusion reached by the study “E-commerce Market in Germany”. Of the 1,000 online shops generating the most turnover in Germany, 50.4 percent also sell products in brick and mortar premises. After major players in various branches such as dmhave started moving into the internet, other up until now previously online pureplayers are moving in the other direction. This shows that the previous strict delineation between the online and offline channels is increasingly dissolving. >>read more

    Tuesday, 10. March 2015 -14:56
  • Huge demand for Connected Store - shop furniture warehouse doubled in size


    Demand has been unbelievably high since the Connected Store was launched in spring 2014. After barely being able to keep up with deliveries, we have now expanded our shop fitting team to allow us to fit one Connected Store per week. In addition, we have also recently opened our new shop furniture warehouse, offering twice as much space for furniture as our previous warehouse. >>read more

    Tuesday, 10. March 2015 -13:44
  • Distributing seconds (B-stock) at Brodos


    We at Brodos are often asked whether we maybe have seconds or goods with damaged packaging available to sell at a reduced price. The answer is: we do indeed have a lot of seconds, returned to us by some of our customers who run an online shop. We then sell these on as seconds or B-stock via brodos.net. Several retailers take advantage of this option to make a bargain on a regular basis. Everything which is not forwarded to retailers, most of whom expect perfect, brand new goods, is then sold via our Ebay distribution subsidiary i-sell. In the following interview, Björn Roth introduces the i-sell team and explains how B-stock is distributed by Brodos. >>read more

    Tuesday, 10. March 2015 -13:36
  • Who benefits from e-commerce?


    When we talk about e-commerce, we shouldn’t only mean e-commerce pureplayers such as, for example, Amazon. Whilst it is true that Amazon is far and away the largest e-commerce retailer in the world and as such the benchmark against which all other companies must be measured, mail order companies, brick and mortar retailers and manufacturers do themselves sometimes make a significant contribution to the turnover generated by e-commerce. >>read more

    Tuesday, 10. March 2015 -13:41
  • Mobile data consumption rocketing


    Worldwide smartphone traffic is set to increase tenfold by 2019 to 18.2 exabytes per month. Germany is expected to contribute 259.8 petabytes, corresponding approximately to the data volume of 65 million DVD’s. This is the conclusion come to in a forecast made by Cisco Visual Networking Index. It is claimed that the rapid growth is due predominantly to the growing prevalence of smartphones and the increase in personal data consumption. What does this mean for the mobile communications market? >>read more

    Tuesday, 10. March 2015 -13:19

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