Rapid increase: Connected stores booming

 

 Daniel Fischer, Head of Advertising and Event Management

CONNECTED STORES CELEBRATE FURTHER SUCCESS

The figures prove it: the connected store has become a trend. More and more retailers are recognizing the potential it offers and are converting their shops to a connected store. We have already fitted out 317 connected stores in Germany with Kiosk systems and digital signage, and there are currently 34 stores throughout Germany which have been connected up entirely with new shop fittings, online Kiosk, brodos.net Kiosk and digital signage, with approximately another 9 due to follow by December. Good figures for a concept which has only been available in its entirety since early 2015.
 

Retailers particularly appreciate the overall concept of the completely connected store.

Accordingly, the connected store will continue to prevail over the competition. Demand is high, as many retailers have seen just how successful our concept is in practice. More and more store owners are deciding to have their stores completely connected. Retailers particularly like the overall approach of the connected store with furniture, kiosks and digital signage all following the same concept.

Theo Lutsch from my-eXtra Hofheim: “I am very happy with the interior design, in other words the parquet flooring, the shop fittings and the working monitors. It is a real eye-catcher for my customers. The indirect orange lighting at the individual terminals gives the entire store a certain flair.”

The proud owner: Theo Lutsch in front of his my-eXtra store in Hofheim. 

The indirect lighting in particular is one of the most eye-catching features in the connected store in Hofheim.

You can see all the locations of our completely connected stores on Google Maps.

OVERVIEW OF ALL CONNECTED STORES:

 

 

 
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